ABS Launches New Brand to Underpin Next Phase of Strategy and Growth
Dubai, UAE, 23rd October 2023. ABS, a leading global satellite operator, is unveiling a dynamic new brand identity that reflects a transformative new phase of the company. With new ownership and new management in place since last year, and an ambitious strategic vision, “ABS – Agility Beyond Space” is poised to elevate its role on the global stage within the satellite industry.
Embracing a new era with new priorities, ABS – Agility Beyond Space is determined to go beyond its reputation as a reliable partner, offering diversified space and ground solutions and services to various key verticals such as telecom/MNO, maritime, energy, mining, enterprise, government & defense and broadcast.
ABS is evolving its focus towards building strategic, long-term relationships, offering innovative and flexible business models tailored to the unique needs of its customers and partners.
“Our mission at ABS is to be the trusted partner of choice for secure and reliable satellite solutions. With our refreshed vision and purpose, we’re repositioning ourselves to align with new strategic directions, global reach, and an unwavering commitment to our customers ,” said Amit Somani, CEO of ABS. “Our core values of Agility, Trust, Respect, and Focus underpin our commitment to excellence and customer satisfaction. We are dedicated to exceeding expectations in everything we do – we do not need to be the biggest, but we certainly can be the best.”
This transformative journey is exemplified by a brand refresh that introduces contemporary new branding to match our longer-term vision and reinforce our commitment to delivering unmatched value and quality to our customers.
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About ABS:
ABS is a global satellite operator and offers a complete range of tailored solutions including video, data and telecommunication services to broadcasters, service providers, enterprises and government organizations.
ABS operates a fleet of satellites; ABS-2, ABS-2A, ABS-3A, ABS-4/Mobisat-1 and ABS-6. The satellite fleet covers the Americas, Africa, Asia Pacific, Europe, the Middle East, and CIS. ABS has offices in the Middle East, United States and Asia.
For more information about ABS and its satellite solutions, please visit www.absatellite.com